For Bleacher Report’s B/R Mag.
The Project: A definitive list of the most influential people in sports culture—athletes and celebrities who are doing the damn thing right now. We picked 50 influencers making power moves.
My Role: I helped lead the conceptualization of the entire package, coached the creative lead—to ensure the team was well-guided, supported and empowered with autonomy, while exploring experimentation and meeting project goals—in addition to editing copy. The result? The biggest, boldest and best collaborative effort that B/R has produced, that touched nearly ever part of the company.
Click here for the experience.
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